How to upload customer list in google ads | customer list in google ads

How to upload a customer list in Google ads

Create a CSV file of your customer list that includes at least one column with either the email addresses or phone numbers of your customers. The file should have no headers or extra rows.
Sign in to your Google Ads account and go to “Tools & Settings” in the upper right-hand corner.
Click on “Audience Manager” under the “Shared Library” section.
Select “Audience Sources” from the left-hand navigation menu.
Click on the blue “plus” button and select “Upload data.”
Choose the type of customer data you want to upload (either email addresses or phone numbers) and select the CSV file you created in step 1.
Select the membership duration for your audience. This determines how long a user will remain in your audience after they are added.
Choose whether you want to include your audience in Google Search, Google Display Network, or both.
Click “Upload and create” to complete the process.

Sure, here are some additional tips and information about uploading a customer list in Google Ads:

Google Ads requires that you have permission to use the email addresses or phone numbers you upload. You should only upload customer lists from customers who have given you permission to contact them.
When you upload a customer list, Google Ads will hash the data to protect the privacy of your customers. This means that the email addresses or phone numbers you upload will not be visible to anyone.
You can upload multiple customer lists to your Google Ads account. This can be useful if you have different types of customers or want to target different segments of your audience.
You can create custom audiences based on your uploaded customer list by using rules to further segment your audience. For example, you can create a custom audience of customers who have made a purchase in the past 30 days.
You can also use your customer list to create a similar audience in Google Ads. A similar audience is a group of people who share similar interests and characteristics to your existing customers. This can be a powerful tool for expanding your reach and finding new customers.
Finally, keep in mind that uploading a customer list is just one part of creating a successful ad campaign. You’ll still need to create compelling ads, choose the right keywords and targeting options, and monitor and optimize your campaign regularly to get the best results.

You can use customer lists for different purposes, such as retargeting, upselling, or cross-selling. For example, you can create a custom audience of people who abandoned their shopping cart on your website and target them with ads that offer a discount or free shipping.
You can also exclude your customer list from your ad campaigns to avoid showing ads to people who have already converted. This can help you save money and avoid annoying your existing customers with irrelevant ads.
Google Ads allows you to upload customer lists of up to 50 million email addresses or phone numbers per account. If you have more than 50 million customers, you can split your list into multiple files and upload them separately.
If you’re using Google Ads for the first time, you may be eligible for a free $150 credit to use on your first ad campaign. Check the Google Ads website for more information and to see if you qualify.
Google Ads provides detailed reporting and analytics that can help you track the performance of your ad campaigns and adjust your strategy accordingly. You can see metrics such as click-through rate, conversion rate, cost per click, and more.
Finally, keep in mind that Google Ads is just one part of your overall marketing strategy. You should also consider other channels such as social media, email marketing, content marketing, and search engine optimization to reach your target audience and achieve your business goals.

How to upload customer list in google ads

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