How to see Competitors Google Ads Keywords & Ads in SEMRush | SEMRush Course
To see competitors’ Google Ads using SEMrush, you can follow these steps:
- Sign up for a SEMrush account and log in.
- Navigate to the Advertising Research tool in the sidebar and click on “Advertising Research” -> “Ad Copies”.
- Enter your competitor’s domain in the search bar and select the country and language of your choice.
- Click on the “Search” button to generate a list of ads your competitor is running on Google Ads.
- You can filter the ads by ad type, device type, and date range to refine your results.
- Click on any of the ads to view more details, including the ad copy, landing page URL, and other relevant information.
By using SEMrush’s Advertising Research tool, you can gain insights into your competitor’s Google Ads strategy, such as the type of ads they’re running, the keywords they’re targeting, and the messaging they’re using. This information can help you improve your own ad campaigns and stay ahead of the competition.
Sure, here are some additional details and tips to help you see competitors’ Google Ads using SEMrush:
- Understand the metrics: When viewing your competitor’s ads, pay attention to metrics like the ad’s position, its estimated cost per click (CPC), the number of keywords it’s targeting, and the ad’s estimated monthly clicks. This information can help you gauge the effectiveness of your competitor’s ads and inform your own ad strategy.
- Refine your search: Use SEMrush’s filters to refine your search results and find the ads that are most relevant to your business. You can filter by ad type, device type, date range, and more.
- Analyze the ad copy: Look at the ad copy your competitor is using to get a sense of their messaging and value proposition. Are they highlighting specific features or benefits? Are they using any calls to action? Use this information to improve your own ad copy and differentiate yourself from the competition.
- Look at the landing pages: When you click on an ad in SEMrush, you’ll also see the landing page URL associated with that ad. Take a look at the landing pages your competitor is using to see how they’re trying to convert visitors into customers. Are they using a specific offer or promotion? Do they have a clear call to action? Use this information to optimize your own landing pages and improve your conversion rates.
- Keep an eye on your competitors: Use SEMrush’s tracking features to monitor your competitor’s ad campaigns over time. You can set up alerts to notify you when your