Google call only ads optimization | Call only ads optimization step by step
Google Call-Only Ads are a type of Google Ads campaign that are specifically designed to generate phone calls to your business. These ads only show on mobile devices and feature a clickable phone number that users can tap to call your business directly.
To optimize your Google Call-Only Ads campaign, here are some tips to follow:
- Set the right bid: Set the right bid for your call-only campaign. This will help you to get more clicks and phone calls from your target audience.
- Use relevant keywords: Use relevant keywords that your potential customers might use when searching for your products or services. This will help to ensure that your ads are shown to the right audience.
- Create compelling ad copy: Create compelling ad copy that encourages users to call your business. Highlight your unique selling proposition (USP) and include a strong call-to-action (CTA) in your ads.
- Use ad extensions: Use ad extensions, such as callout extensions and location extensions, to provide additional information to potential customers.
- Track your results: Use call tracking to track your results and determine which keywords and ads are driving the most phone calls to your business. Use this information to optimize your campaign further.
By following these tips, you can optimize your Google Call-Only Ads campaign and generate more phone calls to your business.